Blog

Sales management, workshop and digitalisation in the marine industry.

Yacht salesperson showing a digital proposal to a client

31 January 2026 · 4 min read

How to boost your sales with a nautical CRM

If you sell boats and still use Excel to manage your clients, you are leaving money on the table. Here is why and what you can do about it.

Marine dealership professional configuring a boat model on two screens

31 January 2026 · 4 min read

How to configure your first boat model (step by step)

Setting up your first model in BoatConnect is easier than it looks. Here is the complete process, no fluff.

Boats on display at a boat show

31 January 2026 · 3 min read

5 nautical industry trends for 2026

The main trends transforming the marine industry this year.